With over 20 years’ experience in Canada’s top test kitchens, Annabelle Waugh’s life mission is to create “lick-the-screen” food content that delivers results while always keeping her clients and their consumers a top priority.
A former restaurant cook and pastry chef, and now Toronto-based freelance food and health consultant, food stylist and recipe developer, Annabelle began her media career inside the country’s most trusted source for food content – the Canadian Living Test Kitchen – where she spent years honing her recipe development, testing and food styling skills.
Eager to build on that knowledge, Annabelle opened her own consulting business in 2005, working with a number of high-profile editorial, food commodity and CPG brands as a content developer and recipe editor. She also established her reputation as a TV food expert, both as a behind-the-scenes producer and as a fun, accessible personality in front of the camera. Her intimate understanding of top-performing recipes and the Canadian food consumer led her back to Canadian Living as Food Director in 2010. Under her leadership, the Test Kitchen created award-winning editorial and sponsored food content for all of the brand’s print, web and digital platforms, including 19 hardcover and softcover cookbooks.
Annabelle has interviewed dozens of celebrities and chefs, performed as a food expert at scores of live events and regularly appears on a wide variety of national TV segments, including a regular spot on The Marilyn Denis Show. She has conceptualized, planned, produced and performed in hundreds of videos that teach and inspire viewers to cook.
In addition to her current work as a stills and motion food stylist and prolific recipe creator, she also shares her passion for delicious, reliable recipes and her easygoing, often humorous cooking style as a culinary instructor in George Brown Chef School’s continuing education program, where she created a custom recipe development course. More recently, Annabelle decided to expand on her lifelong passion for nutrition and her personal health transformation by earning a certificate in Nutrition Science from the Stanford Center for Health Education.
Annabelle’s specialties are creating trustworthy, dynamic recipes; capturing delicious, teachable moments that inspire others to eat well; and helping people unlock the vibrant health they deserve.